[Remote] AI-Driven Marketing Specialist - Claude, Meta & Shopify Integration
Note: The job is a remote job and is open to candidates in USA. V2Soft is a global IT services and business solutions company. The AI-Driven Marketing Specialist will build and operate an AI-driven workflow connecting Claude, Meta Manager, and Shopify to analyze customer data, optimize advertising, and automate ad creation and updates.
Responsibilities
- Configure Claude to connect with and read data from Shopify (orders, customers, product catalog) and Meta Manager (campaign performance, audience targeting)
- Build the analytical/qualifying logic that turns Shopify sales insights (demographics, geography, purchase patterns, and similar criteria) into concrete recommendations for Meta ad targeting and creative
- Update and optimize Meta ad campaigns — audience criteria, messaging, and creative — based on insights Claude surfaces
- Incorporate an additional product data source (e.g., a shared Google Drive of product assets/specs) so Claude can inform creative development for
- Design AI-driven workflows and automation that move toward Claude autonomously creating , reviewing insights, and pushing updates
- Bring an effective, targeted-marketing mindset — not just technical configuration — to ensure changes actually improve sales and ad performance
- Document the workflow and insights logic clearly enough for the internal team to maintain and extend it
Skills
- Strong, current hands-on experience with Claude AI (recent work — not solely legacy experience from a few years ago)
- Practical experience with Meta Manager (Facebook & Instagram): campaign setup, audience targeting, and optimization
- Digital marketing background with a genuine understanding of targeted/effective marketing — this is as important as the technical AI skill
- Ability to connect and reconcile data across multiple platforms (Claude, Shopify, Meta) into a single decision-making workflow
- Strong analytical and problem-solving skills; comfortable working from ambiguous, evolving requirements
- Shopify platform administration experience
- Experience with AI-driven creative generation for ad content
- Familiarity with connecting AI tools to Google Drive or similar asset repositories
Benefits
- Remote work arrangement
Company Overview