Meta Specialist Needed for Growing DTC Sports Brand (DFW Local Preferred)

ProSnap7 is a direct-to-consumer quarterback training brand that has grown entirely through organic word-of-mouth, zero paid , and we're now ready to launch a real, targeted paid advertising strategy across Meta (Facebook and Instagram).

We're looking for someone experienced in running well-targeted, high-converting Meta ad campaigns who can properly connect and manage our Facebook and Instagram accounts together, build out Custom Audiences and Lookalike Audiences, and run video-based ad campaigns that actually convert.

We already have what you need to get started: an existing customer list, product data, and creative assets ready to go. What we need is someone who knows how to take that and turn it into a real, profitable ad account.

What you'll do:

- Set up and properly link our Meta Business Suite, Facebook Page, and Instagram account

- Build Custom Audiences from our existing customer list and create Lookalike Audiences from them

- Launch, manage, and optimize video ad campaigns targeting parents, coaches, and youth football players

- Monitor performance and adjust targeting, budget, and creative based on real data

- Report back regularly on what's working and what needs to change

What we're looking for:

- Proven experience running Meta (Facebook/Instagram) ad campaigns with real results to show

- Strong understanding of audience targeting, Custom Audiences, and Lookalike Audiences

- Experience with DTC or e-commerce brands preferred

- Must be based in the DFW area

- Clear communicator, comfortable reporting on performance regularly

If you know how to turn a warm customer list and a strong product into a real ad engine, we'd love to hear from you.